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“Phishing” is a common type of online fraud, whereby a third party impersonates well-known brands (commonly banks, social networks, Paypal, Ebay and others) using fake emails, web pages and other technology “bait” to entice users to provide confidential or sensitive information (passwords, account details).

Phishing fraud is a global problem: In the US, 3.6 million adult Internet users lost money from phishing attacks in the year prior to August 2007 - an increase of over 50%. And in recent years, an estimated £45.7 million was stolen from UK bank accounts through phishing attacks. (eMarketer, 2007)

Webwise helps protect consumers from online “phishing” fraud by showing users a strong warning page in real time, before they reach the potentially dangerous site.

Despite firewalls, antivirus and anti-spam programs, fraudulent emails continue to get through and create a threat to consumer security. With Webwise, your ISP adds a key layer of safety by warning users before they reach those sites.

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